Sam Norpel

eCommerce & Digital Marketing at ST Norpel, LLC

Sam Norpel is an eCommerce executive and digital leader with a proven track record of developing omni-channel marketing strategies and driving purchasing behaviors through the use of digital techniques and emerging platforms.

Sam is currently an eCommerce and digital marketing consultant, providing strategic guidance and thought leadership to her clients. She is an advisory board member of the Women in Retail Leadership Circle.

During her 20+ years of experience, Sam has worked with many leading brands, including The Vitamin Shoppe, David’s Bridal, Lands’ End, Calvin Klein, kate spade, and Chase Bank. Sam possesses a unique blend of strategic ingenuity and hands-on technical skills used to develop innovative strategies amplifying both brand and commerce.

Sam is a B.A. and M.A. graduate of the University of Delaware. She also took MBA coursework at Drexel University. This fall she will begin the University of Wisconsin’s Certified Professional Coach Program.